As you may remember, the Age of Conversation 3 book -- with one chapter written by yours truly -- went on sale in May of 2010. All proceeds from book sales go to a worthy charity. I have some good news and some not-so-good news about that.
First, the not-so-good news. You may recall that Make-A-Wish was the originally intended charity. Sadly, that fell through about some rigid rules MAW had about how we bloggers were to promote it. Then, the #2 charity choice. UNICEF, was uninterested.
The good news: despite these setbacks, a charity was selected and it is charity: water:
"... is a non-profit organization bringing clean, safe drinking water to people in developing nations. We use 100% of public donations to directly fund sustainable water solutions in areas of greatest need. Just $20 can give one person clean water for 20 years."
I encourage you to visit their site, watch the video or read the charity: water blog, and then buy the Age of Conversation 3 (AOC3) book if you haven't already. For maximum impact, please buy the book on or before October 15, Blog Action Day 2010. You can buy AOC3 at online retailers including Amazon.com and at Barnes & Noble. A Kindle version is also available! For students of social media, AOC3 is a must-have.
We picked Blog Action Day 2010 because the 100 bloggers who contributed to the AOC3 want to support a worthy cause. It doesn't hurt that all bloggers worldwide will discuss on October 15 the same topic: water. You can also follow Blog Action Day feed on Twitter.
I think that we all know the value of clean drinking water. We need it to live. Experts state that about 1 billion people around the planet don't have access to clean water, and 42,000 people die each week from water-borne diseases.
Once again, thanks to our friends at Channel V for their digital publishing and accounting work for AOC3. The AOC3 editors already received the first royalty check of $2,000.00 which was forwarded to charity: water. Watch this video about charity: water: