Blocking The Ad Blockers
Thursday, December 24, 2015
The digital advertising arms race is well underway. Since many consumers have installed ad blocking software on their computing devices for privacy and a better online experience, some publishers have responded by blocking those online users... or at least those users' web browsers.
While attempting to stream the latest episode of a popular television show, I encountered the message below, which is an extremely poor implementation. It suggested that i disable all ad blocking software. A better, responsible implementation would include messaging about the specific advertising mechanism:
Have you encountered any similar messages at other sites?
You can follow this conversation by subscribing to the comment feed for this post.